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SEARCH RESULTS FOR: brand equity

Don’t just sit there! Do something! Over the years I’ve been and done many things. Everyone has. In my case, I’ve been a Xerox salesman, a volunteer firefighter, and a successful entrepreneur. Believe it or not, all these seemingly unrelated personas had at least one thing in common, what I’m going to talk about today, and that is: A bias toward action. What do I mean by this? I mean, if there’s a choice between sitting in a conference room planning what I’m going to do, and getting out there and doing it, I hope that I choose action. This is not to knock planning, To View More >>

WHY YOU NEED TO MANAGE YOUR PERSONAL BRAND Something that’s been on my mind lately is the desire to help people succeed in business online. No, I know I don’t have all the answers. But over the years, our two global companies have discovered some answers that work for us, and perhaps they’ll work for your company as well. As always, take what you like and leave the rest! Why you need to manage your personal brand Something that’s been on my mind lately is the desire to help people succeed in business online. No, I know I don’t have all the answers. But over the years, To View More >>